While the world holds its collective breath for India to actually mass produce that $35 tablet it's been trumpeting here lately, the country's own EC Media International is taking the wraps off of a sparkling new e-reader: the Wink. This cutely titled device doesn't look much different than older generation Kindles, but it'll reportedly support 15 languages and will offer 200,000+ book titles right out of the gate. The company has managed to garner the support of publishers like Penguin, Roli, Oxford University, Harper Collins and Permanent Black, and as expected, it'll also be pushed as a substitute for traditional newspapers and magazines. As for pricing? Mum's the word on that, but we are told that the EC Media has landed Croma as a retail partner and Redington as its primary distribution partner. Oh, and we guess you'd probably be interested in the specs -- there's a 6-inch (800 x 600) e-paper display, 2GB of inbuilt storage, 802.11b/g WiFi, GPRS wireless connectivity, a battery good for 10,000 page turns (or 10 hours of music playback), 3.5mm headphone jack, a USB 2.0 socket and support for a wide variety of text and audio formats. If that's not tickling your fancy, it looks as if the outfit has three more options listed as "upcoming," so hang tight. Short hands-on video after the break.

Update: Digit TV has a hands-on video!

[Thanks, Anish and Siddarth]


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EC Media launches Wink e-reader in India