Well, this is sad and unexpected: Microsoft's Major Nelson just announced that Xbox Live Gold will be getting more expensive in the US, UK, Canada, and Mexico starting November 1. A single month will go from $7.99 to $9.99, three months will go from $19.99 to $24.99, and the yearly sub will now be $59.99, up from $49.99. Yes, it's super lame, but to make up for it Microsoft's running a quickie "lock in" promo for a discounted $40 one-year Gold sub starting November 1 -- a nice deal if your subscription is set to expire around then, we suppose. We're definitely wondering why Microsoft is jacking Live prices right before launching Kinect and the gaming-focused Windows Phone 7, though -- we've heard theories ranging from an attempt to increase Entertainment and Devices revenue to a simple inflation adjustment. We'll poke around -- and we're guessing there's about to be a run on Gold upgrade cards.