seemingly got it trumped -- when the first batch of lightning-quick UHS-I cards ship in November, Toshiba's chips will be faster and larger on day one. As you can no doubt see immediately above, the latter company's fielding full-size SDHC UHS-I cards at up to 32GB that promise maximum read and write times of 95MB/s and 80MB/s respectively, not to mention tiny microSDHC units that still manage a very respectable 40MB/s and 20MB/s. As usual, these numbers are fast and loose, so don't be surprised if you get a good bit less in practice, but you should be able to rely on well above the quoted minimum transfer rate of 10MB/s. No ludicrous early-adopter memory prices quite yet, but we imagine your ego will write the necessary checks as soon Toshiba takes care of that. PR after the break.