We know you're a hardy crowd and aren't impressed by mere megapixels, but how about this: the 50MP sensor inside Hasselblad's new CFV-50 digital back is physically twice as large as a full-frame imager. Yeah, now we've got your attention. Intended as the attachment that finally makes film shooters break down and go digital, the CFV-50 comes with Hasselblad's DAC lens correction features that'll hunt down and ruthlessly obliterate any distortion, vignetting, lateral chromatic aberrations, or stray feelings of buyer's remorse. Yours for only €11,990 ($15,750) plus whatever taxes your local bureaucrat elects to slap on top. Full press release and a closeup of the CFV-50 await after the break.

Update: We managed to stop by the outfit's booth here at Photokina and snag a quick hands-on. Man, does this thing feel retro.

Hasselblad CFV-50 hands-on at Photokina 2010

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Copenhagen, September 22 2010

Hasselblad Introduces New Digital Back for V-System Cameras

V-System users now have an additional option for turning their cameras into a powerful digital capture device with the new 50 megapixel CFV-50.

Transitioning from film to digital imaging is easy for V-System users thanks to the introduction of the CFV-50 – a 50 megapixel back with a sensor that is twice the size of the best 35mm full-frame DSLRs on the market today. The CFV-50 marks the third digital solution for the V-System community, building upon the successful releases of the CFV-16 and the CFV-39.

In order to ensure an almost seamless conversion to digital, the CFV-50 was custom built to match the design and functionality of the V-cameras. Compatible with virtually all existing V-cameras, including the 202FA/203FE/205FCC models, the CFV-50 offers cable-free operation and optimized integration between back, body and lens.

While easy to use, the CFV-50 offers a number of advanced features including Hasselblad's DAC lens correction technology for most of the V-System Carl Zeiss lenses. DAC completely corrects for distortion, lateral chromatic aberration and vignetting in exactly the same way as it does for the H-System lenses. Additionally, the CFV-50 takes advantage of the Hasselblad Natural Color Solution, which uses one generic profile and, therefore, delivers accurate colors straight out of the box. The digital back offers flexibility as well, with square and horizontal format options.

Optimum portability and image storage are critical for the professional photographer. The Hasselblad CFV-50 offers a choice of CF card storage or tethered operation. With these operating and storage options, the photographer is able to select a mode that suits the nature of the work at hand, whether in the studio or on location.

The CFV-50 is available for 11,990 Euro (+tax). For more information and the opportunity to see the back in action, please visit the Hasselblad booth in Hall 2.1, Aisle A, Booth 021.

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Hasselblad CFV-50 adds 50MP digital sensor to your V-System camera