Apple might still insist its TV box is just a hobby, but it's not messing around when it comes to shipping. Sticking to its original schedule, the MacBook maker has started sending out shipping notifications to the great and the good in the USA and Canada, with the earliest promised delivery being September 28. Those who've lightened their wallets by $99 can now look forward to a whole load of media streaming from the likes of Netflix, YouTube, and Flickr, though we might have paid the full price just for the sake of the integrated Rotten Tomatoes reviews. Do make sure to come back and tell us how awesome it is when you gets yours, won't ya?

[Thanks to everyone who sent this in]