We may have to rethink our original stance comparing Warner's DVD2Blu trade-up program to a particular Maine shop owner, now that it's announced it will accept any DVD (only studio releases sold at retail and no porn, please) as trade towards one of its selection of 105 Blu-ray releases with most priced at $4.95 each. Add in the offer to waive the $4.95/per shipping fee for orders above $35 and you've got a pretty quick way to fatten up one's Blu-ray library, assuming you like films like 2001: A Space Odyssey, American History X, National Lampoon's Christmas Vacation, etc. Hit the source link for a full list of titles available and other details (U.S. only, sorry Canada.)

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DVD2Blu trade-up scheme lets you swap any old DVD (plus $4.95) for a Blu-ray