Everyone at once: "freakin' finally!" While PCs -- even lowly netbooks -- have been enjoying the spoils of SuperSpeed USB for months on end, those in the Mac realm... well, haven't. We've even seen purported email replies from Steve Jobs noting that USB 3.0 simply isn't mainstream enough to be included as standard gear on new Macs, but that's not stopping LaCie from hurdling the hurdles that lie ahead. The company has just announced bona fide USB 3.0 support for OS X, but the unfortunate part is that new hardware is still required; not only will you need a gratis USB 3.0 driver, you'll also need a LaCie USB 3.0 expansion card ($49.99 for PCIe; $59.99 for ExpressCard). In other words, LaCie's USB 3.0 driver won't magically make any ole USB 3.0 PCIe card play nice in your Mac Pro. But hey, there's always hope, and frankly, hope's all ya need.
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LaCie Brings USB 3.0 Speed to the Mac World

• Full USB 3.0 compatibility with Mac
• Stunning performances: up to 220MB/s*


PARIS, FRANCE (Nov. 4, 2010) – LaCie announced today a major breakthrough, introducing industry-leading performance to Mac users with the availability of a USB 3.0 driver for Mac OS®. The driver brings the fast speeds of LaCie's USB 3.0 hard drives to Mac computers and laptops – delivering transfer rates that are more than two times faster than FireWire 800!

By downloading LaCie's USB 3.0 driver for Mac, and using it in conjunction with LaCie's USB 3.0 expansion cards, Mac users can easily experience USB 3.0 speeds. Simply check your compatibility with USB 3.0, install the peripherals, and download the driver.

"LaCie is excited to bring full USB 3.0 compatibility to our Mac customers," said Marketing Director Minh Lê. "This milestone demonstrates LaCie's industry leadership and longtime commitment to delivering the best performance possible to our demanding Mac users."

LaCie USB 3.0 product offerings now include:
- LaCie 2big USB 3.0
- LaCie d2 USB 3.0
- LaCie Minimus
- LaCie Rugged USB 3.0
- LaCie Rikiki USB 3.0
- LaCie USB 3.0 PCI Express Card
- LaCie USB 3.0 ExpressCard/34

If you already have one of LaCie's USB 3.0 products and a LaCie expansion card, visit www.lacie.com/usb3mac to download the driver, get more information, or check your Mac's compatibility.

*Maximum drive speed achieved with a 2big USB 3.0 in RAID 0 using Blackmagic Disk Speed Test.

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