Archos 70b color e-reader? An alphabetical shift one place, it seems. The Android 2.1-powered book substitute with a 7-inch 800 x 480 TFT display has popped up for pre-order on JR.com. No picture (although we assume it's pretty much the same as the 70b), a $149.99 price tag, and no definitive release date. Resistive touch screen, 600MHz CPU, 4GB Storage, WiFi, SD slot, and a 10-hour untethered lifeline. Much cheaper than a Nook Color, but is still appealing amongst an even sweeter competition? That's your call.