New Phone Boasts Elegant Design, First-Class Display, Great Multimedia
SEOUL, Aug. 22, 2011 – LG Electronics (LG) today announced the latest
addition to the LG Optimus smartphone series: the LG Optimus Sol
(LG-E730). Running on the Android 2.3 Gingerbread platform, the LG
Optimus Sol offers 9.8mm slimness with a brilliant 3.8-inch "Ultra
AMOLED" display. Sol is aptly named for its high clarity display which
makes content easy to see even in bright and sunny conditions.
"The Optimus Sol stands out from its competitors as the most affordable
1 GHz Android smartphone with an AMOLED display," said Dr. Jong-seok
Park, President and CEO of LG Electronics Mobile Communications Company.
"By introducing a no-nonsense phone that boasts one of the best displays
on the market, we think we have a real winner for consumers looking for
a subtle but visually stunning phone."
With a depth of only 9.8mm, the LG Optimus Sol boasts a sophisticated
design, solid feel and enhanced user experience. Users can enjoy a great
web browsing performance thanks to the 1GHz CPU, as well as enhanced
Flash 10.1. on a 3.8-inch WVGA Ultra AMOLED display with a superior
color gamut. The new and improved Ultra AMOLED display has a two-fold
advanced reflection rate compared to standard AMOLED displays, and
reduces image quality degradation.
The device uses an enhanced idle-based power management system that
boosts battery life by 20 to 30 percent. With the Dark UI selected, the
Optimus Sol utilizes less white light in order to extend the battery
life performance. The phone includes a 5.0MP camera for fast
auto-shuttering, auto-focusing and shot-to-shot. Users can also take
full advantage of multimedia connectivity via onscreen links to DLNA and
This new handset will be introduced in Europe beginning mid-September,
followed by roll-outs in Central and South America. The Optimus Sol will
be available in black, titan and white, availability depending on the