They're being hailed as the first button-free, touch screen heart rate monitors, with Oregon Scientific and Gaiam teaming up to produce the wearable SE338M and SE336. According to the companies, these things are a scant two millimeters thinner than any competing product on the market, and they've even captured an International CES Innovations 2012 Design and Engineering Award in the Health & Wellness category. Looking more like a watch than a fitness / health tool, the Touch line supports both wrist and chest-worn options, utilizing ECG technology that requires but a single touch of the finger on the monitor's sensor for an accurate heart rate reading. For those eying the strap model, that one operates in digital and analog modes and tracks fat burned, though the strap-free model will also track calories burned and heart rate data. Predictably, you'll also find a stopwatch, zone alarm, clock and calendar, and those itching to find a stocking stuffer this early can plop down $99.99 to $109.99 right now at the Oregon Scientific Online Store, Target, Sports Authority, Academy Sports, MC Sports and Athleta.
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Oregon Scientific Launches Industry's Only Button Free, Touch-Screen

Heart Rate Monitors for Hassle-Free Exercise

Gaiam Touch Heart Rate Monitors Take Workouts to a New Level


Tualatin, OR – Oregon Scientific, a leading designer and worldwide marketer of personal electronics, and Gaiam, Inc., the leading distributor of lifestyle media, have teamed up to launch the only line of button free, touch screen heart rate monitors. The Gaiam Touch, a recent recipient of the prestigious International CES Innovations 2012 Design and Engineering Award in the Health & Wellness category, features fashion-forward colors and a comfortable, slim design – 2 millimeters thinner than any other heart rate monitor on the market. Building on consumer research to create a more intuitive user experience, the directional touch-screen allows for easy navigation between heart rate, calories burned and workout time with just the touch of a finger – no more fumbling with cumbersome buttons during workouts. The Gaiam Touch line is available nationwide at the Oregon Scientific Online Store, Target, Sports Authority, Academy Sports, MC Sports and Athleta.

The Gaiam Touch is available with a chest strap, which allows for continuous heart rate monitoring, or as a strap-free model for on-demand heart rate monitoring. The strap-free Gaiam Touch utilizes ECG technology, requiring only a touch of a finger on the monitor's sensor for an accurate heart rate reading. The strap model operates in digital and analog modes and tracks fat burned. Both strap and strap-free models easily track calories burned and heart rate data. Stopwatch, zone alarm, clock and calendar functions are all rolled into a slim design with a soft, silicon strap for a more comfortable workout experience.

Heart rate monitors are considered the most accurate way to measure both heart rate and exercise intensity, ideal for those looking to take their workouts to the next level whether training for a marathon or as an occasional gym-goer. Weight loss goals are best achieved when exercising in the "fat burning zone," or maintaining a heart rate at 60-70 percent of the maximum rate. Both Gaiam Touch models offer alert function signals when heart rate is below or above optimal levels to keep you on pace to achieve your fitness goals in style. User profiles can be entered in setup mode for a more customized workout experience.

The Gaiam Touch Heart Rate Monitor (with chest belt) is available in light blue and black colors and has a suggested retail price of $109.99. The Gaiam Touch Strapless Heart Rate Monitor is available in pink or navy blue and has a suggested retail price of $99.99. Both models are available nationwide at the Oregon Scientific Online Store and at Target, Sports Authority, Academy Sports, MC Sports and Athleta.

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Oregon Scientific trots out Gaiam Touch button-free heart rate monitors