Sony Ericsson's attempts to make a dent in the US smartphone market have been coming up short, so last month it teamed up with Ingram Micro, a supply chain management company that focuses on distributing phones through online retailers like Amazon, Best Buy and Newegg. The first result of that alliance came to fruition this week as the OEM announced the immediate availability of the Xperia active -- its rugged contribution to the smartphone lineup -- on Newegg and "other online retailers." The dust proof and water resistant Gingerbread device can be under three feet of water for up to thirty minutes, and offers a 1GHz CPU, 5MP rear-facing camera, on-screen heart rate and pulse monitor using ANT+ and 3-inch 480 x 320 touchscreen with wet finger tracking ability. The total bill, before tax? $340 unlocked with no contract attached (which may be on sale, since the press release found past the break lists it for $370). You can choose orange or white as well. Head over to the link if the phone tickles your fancy.
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FINALLY, A SMARTPHONE TO KEEP UP WITH THE MOST ADVENTUROUS AND ACTIVE LIFESTYLE

THE SONY ERICSSON XPERIA active NOW AVAILABLE IN THE U.S.

The Xperia active is a water resistant and dust proof Android smartphone that uniquely incorporates wet finger tracking to ensure the phone works perfectly, even under the toughest conditions. Rainy hikes, snowy slopes or mud-splattered bike trails? No problem. The Xperia active can be kept under three feet of water for 30 minutes, so can certainly handle a bit of rain or snow.

Xperia active is also the personal trainer that fits in your pocket. It comes pre-loaded with personalized sports apps that allow you to easily track your workouts and fitness level to help you reach your goals. Whether mountain biking off the grid or running through the city streets, the Xperia active lets you set your ideal training route using the built-in GPS, Barometer and Compass. On-screen heart rate and pulse can be monitored in realtime (enabled by ANT+ wireless networking technology), while the iMapMyFitness app can monitor day-to-day performance. And with Facebook inside Xperia you can seamlessly and instantly share your progress and experiences with friends, teammates and training partners.

Xperia active Key Features and Pricing:
· Android™ 2.3.4 operating system
· Scratch-resistant 3" multi-touch screen with wet finger tracking
· Reality Display with Mobile BRAVIA® Engine
· 5 megapixel camera with HD video functionality
· On-screen heart rate/pulse monitoring with ANT+
· MSRP $369.99, unlocked
· Color options:
Orange band with black back cover – white extra cover in the kit
White band with black back cover – white extra cover in the kit

The Xperia active Gear Kit Includes:
· One extra exchangeable soft touch back cover in white.
· Detachable ear hooks for the portable hands-free active headset
· 2GB memory card to save all your adventure experiences
· Micro USB cable for charging and computer data transfer

Availability:
The Sony Ericsson Xperia active is now available at Newegg.com and other online retailers. Please check for additional pricing and availability.