Find yourself something Apple-flavored underneath the Christmas tree yesterday? Need some gentle coaxing into using iTunes? Well, you're in luck; Cupertino's annual download giveaway starts today and runs through January 6th. The free gifts kick off with some Coldplay tracks and videos from the band's latest Apple-sponsored festival appearance. But don't let that put you off; we expect to see more music, some apps and even books over the next few days. Each one's available for just 24 hours, so it could be worth checking the dedicated app daily. It's up for grabs at the link below.

Update: The app appears to be Europe-only at the moment. No news just yet on whether a US edition will make an appearance later today. Let us know in the comments if you're able to grab the free gifts.

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Apple kicks off 12 Days of iTunes, offers a dozen freebies to last into 2012