Facebook launches Timeline Apps platform, socialites rejoice
Facebook, along with its launch partners, has finally let loose its Timeline Apps platform, setting Open Graph apps free to roam the web. Announced at the company's f8 conference in September, Timeline Apps allow third-parties to build Facebook applications that facilitate information sharing amongst users and their social network. While FB initially focused on the music and movie genre, Zuckerberg & Co. seem to have keyed-in on a variety of markets for today's launch, from travel (TripAdvisor) to cuisine (Foodspotting), and even ticketing companies like ScoreBig, Eventbrite, StubHub, TicketFly and Ticketmaster. So now everyone will know immediately when you scored those backstage passes to Ricky Martin because you're living la vida loca with Timeline. Get the full story from Facebook at the source and PR from ScoreBig awaits after the break.
Show full PR text
SCOREBIG LAUNCHES FACEBOOK APP® FOR IMPROVED DISCOVERY OF LIVE EVENTS
Members Can Add Their ScoreBig Activity To Timeline and Save With Friends
LOS ANGELES (January 18, 2012) – ScoreBig (www.scorebig.com), a new members-only site offering guaranteed savings of 10-60 percent and no fees on tickets for sports, concert and theater events, today is among the first companies worldwide to launch a new app for Facebook Timeline that makes it easier for people to discover live events online. Members will now be able to share ScoreBig actions with their Facebook friends that go beyond a simple "like." With the ScoreBig integration, users can highlight the offers they've made on tickets, as well as the deals they scored on their purchases.
"The Facebook integration provides an excellent opportunity to improve discovery of live events to their almost one billion members," said Adam Kanner, CEO. "This integration is a major leap in making the event discovery and purchase experience more social."
Starting today, new ScoreBig members who connect through Facebook will be able to start sharing their ScoreBig activity with friends as it happens. After a member grants permission, their actions on ScoreBig will appear on Facebook through their Ticker, the News Feed and on their Timeline. People will be able to control how their activity is shared, and will have the option to turn the app on and off, as well as turn off the individual activities that they prefer not to share.
To learn more please visit www.scorebig.com.
