Amazon Announces Increased Prime Instant Video Selection via Digital Video License Agreement with Discovery Communications
Amazon.com, Inc. and Discovery Communications today announced a licensing agreement that will allow Amazon Prime members to stream prior seasons of hit series and specials from Discovery Channel, TLC, Animal Planet, Investigation Discovery, Science and Military Channel, as well as content from the company's rich, 25-year programming library. Among the programs included in the agreement are Discovery Channel's Dirty Jobs, TLC's Say Yes To The Dress and Animal Planet's Whale Wars, in addition to other titles. Since the 2011 launch of Prime Instant Video, a subscription service of Amazon Instant Video, Amazon has added more than 12,000 titles to bring the total title count to more than 17,000.
"Discovery Communications has always been a leader in creating entertaining and enlightening programming for the entire family," said Brad Beale, director of video content acquisition for Amazon. "With the addition of this great content from Discovery Communications, Prime customers now have more than 17,000 titles to choose from when watching Prime Instant Video-that's in addition to the more than 120,000 titles that are offered to all customers for purchase or rent on Amazon Instant Video."
"Discovery Communications is committed to delighting audiences on all platforms supported by the right business model, and we are pleased to work with Amazon to help satisfy our existing viewers' curiosity and introduce new audiences to our engaging content," said Rebecca Glashow, Senior Vice President, Digital Distribution and Partnerships, Discovery Communications. "This library offering will be a wonderful complement to our current array of multi-channel video services and most importantly, a win for viewers."