AT&T Plus now in trial stages, lets loyal users in on special deals and more

Looks like racking up those loyal points may just pay off in the near future, as Ma Bell's rolling out a new loyalty program dubbed AT&T Plus. The free service — which is only available in Houston, Colorado and Minneapolis at the moment — will let customers get tidbits such as a "personalized customer experience," with access to a special 1-855-ATTPLUS customer service line. Additionally, AT&T Plus users get a 25 percent discount on accessories (sorry, no iPhone or iPad add-ons) as well as waived activation and upgrade fees. AT&T's yet to say what you'll need to get a Plus party invite, but we'd imagine that staying away from any warning is the first step...