Blackberry App World store makes early switch to Blackberry World, but no music or video yet

We're still a few days away from BB10's genuine debut, but RIM's decided to press on early with its app store changes. Starting with the webstore front (which is rolling out in the next 24 hours, depending on your territory) then moving on to the PlayBook and existing BlackBerry phones, the renamed BlackBerry World store will also offer up access to videos and music -- RIM reckons it'll be your "one-stop shop" for mobile entertainment, but those channels aren't live just yet. Test out the store's new offerings at the source link to the right.