The Consumerist provided commentary as to why EA earned that reputation with customers and what it could be doing to not earn this title next year. The site identified EA's three main problems as failing to provide a product people want and like, failing to sell products at reasonable prices, and failing to support its products.
EA COO Peter Moore posted a letter last week responding to the probable second win, admitting mistakes while attempting to refute popular complaints. His response to the poll? "We can do better. We will do better."