WD SmartWare Pro streamlines backups to both external drives and Dropbox

We're used to external hard drive makers offering some kind of backup software to add value, although it's usually forgettable for the experienced users among us -- what we erase while we're busy setting up Windows 8 File History, Time Machine or a cloud service. Western Digital thinks some cloud integration of its own will get us looking at its new, standalone WD SmartWare Pro app. While the client can automatically back up file changes to a local drive as they happen, it can also schedule backups to both the drive and a Dropbox account. The extra-cautious can backup that Dropbox account to the external disk, and the whole affair isn't limited to the company's MyBook drives, either; just about any old USB storage will do. It will cost a minimum of $30 ($20 on sale) for a three-computer SmartWare Pro license, but those who want both physical and cloud-based safety nets might consider the money well-spent.

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WD® Simplifies File Backup, Now Featuring Dropbox Integration

WD SmartWare™ Pro Gives Customers Peace of Mind that Photos, Videos and Other Files are Securely Protected on an External Hard Drive or Dropbox

IRVINE, Calif., April 16, 2013 /PRNewswire/ -- WD®, a Western Digital (NASDAQ: WDC) company, and a world leader in storage solutions for the connected life, today unveiled WD SmartWare™ Pro, an easy-to-use software tool that gives customers the power to back up their files to any USB external hard drive or the cloud using their personal Dropbox[1]. Additionally, in the event that a file is deleted, lost, or a previous version of a file is needed, WD SmartWare Pro makes it easy to quickly restore and retrieve backed-up data.

WD SmartWare Pro is simple to set up with an intuitive installation interface that lets customers get up and running in just a few simple clicks. Once the software is setup and the drives are connected, WD SmartWare Pro visually presents customers' files and folders in a control center where they can manage multiple external hard drives and their Dropbox account. WD SmartWare Pro is compatible with WD products such as My Passport® and WD Elements™ portable hard drives, as well as external USB drives from other manufacturers. Additionally, WD SmartWare Pro works seamlessly with WD network attached storage drives such as My Book® Live™.

The software has two easy-to-use backup settings, allowing customers to set up their preferred file backup process. The "continuous backup" setting sets up an automatic, continuous backup that works quietly in the background so that whenever a customer adds or changes a file it is instantly backed up on the external drive. The "scheduled backup" setting allows customers to set up a regular pre-programmed backup schedule, including an hourly, daily or monthly setting for easy backup to their external drive or Dropbox. With WD SmartWare Pro customers can also back up files located in their Dropbox to an external hard drive.

File restoration and retrieval is quick and easy with WD SmartWare Pro. If customers accidentally delete an important file or need to get an earlier version of a file, WD SmartWare Pro helps customers retrieve the file in seconds with the easy-to-use "retrieve interface" and the software can be configured to save up to 25 older versions of a file. Customers can navigate the retrieve interface to restore all the backed up files or select a particular file or folder to restore.

"The growth of digital content has continued to increase exponentially and our goal is to provide a simple and comprehensive way to ensure peace of mind that all of our content is safely backed up," said Jody Bradshaw , general manager of WD's consumer storage solutions. "WD SmartWare Pro not only accomplishes secure backup of important photos, videos and files, but ultimately makes it easier to preserve precious digital memories."

Price and Availability

WD SmartWare Pro is currently available as a free 30-day trial at www.wdstore.com. After the 30-day trial a standard license, valid for use with up to three computers, is available for a special promotional price of $19.95 US. A premium license, valid for use with up to ten computers, is available for a special promotional price of $39.95 US. Manufacturer's Suggested Retail Price (MSRP) is $29.95 US for the standard license and $49.95 US for the premium license.