Amazon adds 10 minimum spend for UK supersaver delivery, except for movies, books, music and games

From today, Amazon customers in the UK will be required to shell out a minimum of £10 ($15) before they're entitled to free Super Saver delivery -- but there are some big exceptions. Purchases of DVDs, Books, Blu-Ray discs, CDs, video games and software won't be part of the new scheme, and in an email, Amazon specifically suggests that you pick up a paperback alongside a new HDMI cable to get around the rule. There's no word on if we'll see a change in the company's US policy, but if you see some delighted accountants wandering around Amazon's Seattle HQ, let us know.

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Changes to the Amazon.co.uk Super Saver Delivery service

This change relates specifically to Free Super Saver Delivery and all other delivery services including Amazon Prime remain unchanged.

[Name]

We're writing to you because you've previously used our Free Super Saver Delivery service.

We wanted to let you know that Amazon.co.uk has introduced a £10 minimum spend to qualify for Free Super Saver Delivery in a number of product categories, effective 23 July 2013.

Orders that include books, DVDs, Blu-rays, music, video games and software products continue to qualify for Free Super Saver Delivery with no minimum spend threshold. So whether it's a new release CD for £7 or a bestselling book for £5, you'll continue to receive Free Super Saver Delivery on millions of items regardless of the amount you spend. In fact, you will continue to enjoy Free Super Saver Delivery on all orders that include these types of items, for example an order that includes a book for £3.49 and an HDMI cable for £4.49. For all other orders, a minimum total spend of £10 is now required to qualify for Free Super Saver Delivery.

Whilst the change will affect only a very small proportion of orders, it will allow us to offer you a significantly expanded selection of lower priced products.

We continue to work hard every day to improve the delivery services that we offer. For example, Amazon Prime allows you to benefit from unlimited, One Day delivery on all orders with no minimum threshold for an annual fee of £49. Prime members continue to enjoy discounted rates on a number of our delivery services including Evening Delivery which has recently been extended to a total of 19 towns and cities across the UK.

Another recent introduction is Amazon Lockers and collection points. These self-service delivery locations allow you to pick up Amazon deliveries at a time and location that is most convenient to you.

Thank you for shopping at Amazon.co.uk and we look forward to serving you again in the future.