Paper now making Books in most obvious business move ever

Paper making a Book? That would follow logic. But the Paper we're referring to here is actually an iPad sketchbook app and the book? Why, that'd be a product of Moleskine. An update released today to Paper's popular app adds a new 'Make a Book' service which allows users to self-publish their collection of doodles and designs into physical books. The end result is 15 matte pages of custom quirk in a 4:3 aspect ratio (to match the iPad) -- users can even design their own covers. But this kitschy road to self-publishing comes at a steep cost: $40 per Book. Sure, there are other, cheaper means of getting your work out into the world, but not all of them'll do it with a fold-out flair.