While Microsoft is slowly ramping up the price of exclusive Xbox One digital games in the UK, PlayStation 4 owners could soon witness the opposite. Following its launch in the US, Amazon has launched the PlayStation Network store on the other side of the Atlantic, letting you buy digital Playstation 3, Playstation 4 and Playstation Vita titles, as well as season passes and DLC, through its website. Although Amazon offered a number of launch promotions in the US, including $5 credit on digital orders, the company isn't spreading the love to the UK and currently matches Sony's PSN pricing. However, Sony's decision to let PlayStation owners shop around for digital titles looks set to increase competition, lowering prices and helping you discover a Knack for finding the best game deals.