We've already heard reports that Uber was allegedly ordering and canceling Lyft rides in an attempt to sabotage the competition. Well, it turns out that was just the tip of the iceberg -- Uber apparently has a whole secret plan in place to take down its pink mustachioed rival. The Verge has uncovered evidence that Uber has hired a full-on team of independent contractors and provided them with burner phones and credit cards to recruit existing Lyft drivers away and join the Uber clan. Known as "Operation SLOG," these so-called brand ambassadors would call up a Lyft ride, get in the car and then go into their recruiting spiel -- they even have driver kits so they'd be able to sign up the Lyft driver there and then. The SLOG team also took care to not get caught -- The Verge found emails that warned the ambassadors to not request calls from the same place, and there's even a GroupMe account where they can compare Lyft driver profiles so they don't accidentally recruit the same person.