The US Federal Trade Commission (FTC) has again cocked an eye toward privacy by appointing Lorrie Cranor as chief technologist. Cranor heads Carnegie Mellon University's CyLab Usable Privacy and Security Laboratory (CUPS), and has written over 150 research papers on the topic. The FTC is set up to prevent "fraudulent, deceptive and unfair business practices," so Cranor will advise it on concerns around technology and policy. For starters, she would like companies to simplify their privacy and security practices so that they're easier for the public to grasp. "Companies add more rules, which does not always make websites more secure," she told TribLive.