In a publicity stunt whose failure would surely overshadow the on-camera mishap experienced by Mercedes while demoing their Brake Assist Plus last year, the Land Rover marketing team loaded a 2006 LR3 onto a C-130 cargo plane and had the pilots fly from France to Corsica using only the SUV's navigation system. Luckily for Team Land Rover, the flight originating in Nice went off without a hitch, and the resulting three-minute documentary will be available online to showcase the nav system's ability to to guide drivers (or pilots) even off-road. Meanwhile, earthbound drivers in the UK, birthplace of Land Rover, are still unable to use their own GPS receivers to avoid driving over cliffs and into rivers.

Luxury car manufacturers choose HDTV for their ads