Creative's CEO offering up his Lexus to celebrate 25 years
By Darren Murph 
posted Dec 4th 2006 2:52AM
posted Dec 4th 2006 2:52AM
If there's two things we like here at Engadget, it's charities and outspoken CEOs. Thanks to Creative accomplishing both in one fell swoop, the company will not only throw a month long celebration in Singapore, but give lucky donors a chance to roll away in Sim Wong Hoo's whip. To celebrate a whopping 25 years of staying afloat in the "treacherous" world of battling Apple while popping out sound cards, MP3 players, and other random gizmos, the firm is holding a one-month party with tons of sweet giveaway material to be handed out to winning donors. Topping the list is Sim Wong Hoo's (Creative's rambling CEO) own Lexus LS430 (hey, a man's got to have something to deduct on those taxes, right?), while lesser winners can take home one of the many ZEN PMPs available for raffle. While the actual name of the charities haven't yet been announced (saywha?), folks in Singapore looking for something to do on New Year's Eve should certainly cross their fingers for the "Lucky Draw" while partying it up with Mr. Hoo -- or fly to Times Square in a heavenly seat, your call.
woot.. sounds pretty cool. i'm suprised someone at engadget was up til
2:52AM for this article.
the staff at engadget never sleep!
Lovely headphones, dude. They make you look smart, really. I bet even the nerds gave you wedgies in junior high ;)
Does the LS430 have an iPod connector?
it's Mr. Sim.. not Mr. Hoo.. His name shld read Wong Hoo, Sim
http://www.m-w.com/dictionary/whip
Wow, that doesn't sound like too great a prize.
This is not pimp my shitbox...this is engadget, does MTV own you?
Whip does not mean what you WANT it to mean.
Please stop diluting the language in a vain attempt to feel original...it doesn't work, and it makes communication harder.
Having your Lexus taken away by the repo man is now considered charity?
Adding that this is the man that thought his signature on Creative's music players were a big draw.
As Yes It's Mr Sim, not Mr Hoo.