Yeah, we're still anxious to find out what this bizarre looking thing is too, but BMW is making waves again, and this time it's crowning itself as the first automaker to offer HD Radio receivers as a factory-installed option on its entire fleet of vehicles. Yep, this spring you'll be able to get HD Radio loud and clear without yanking the factory head unit on the 2007 BMW 3-, 5-, 6-, or 7-Series model, as well as the firm's X3, X5, and Z4. The company also noted that its receivers would support HD Radio multicasting, and stated that the option would cost folks a cool $500 if they deem it worthy.

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BMW offers up HD Radio in its entire fleet of 2007 vehicles