Think about it, it's from apple it's considered a major release, because apple is going to promote the fuck out of it. Also, look at what happened with the ipod, when that entered an undeveloped market, apple had huge success. This is why the ATV is getting so much coverage, because the prediction is that this thing is going to be huge. Also, when the PS3 was released, when the 360 was released, when either of these have updates, developments, or hacks, they get posts just the same, so please stop bitching about how many times you see apple on this site.
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Think about it, it's from apple it's considered a major release, because apple is going to promote the fuck out of it. Also, look at what happened with the ipod, when that entered an undeveloped market, apple had huge success. This is why the ATV is getting so much coverage, because the prediction is that this thing is going to be huge. Also, when the PS3 was released, when the 360 was released, when either of these have updates, developments, or hacks, they get posts just the same, so please stop bitching about how many times you see apple on this site.