I do think Stand-alones are an important part of the market, but things are changing.
Younger consumers are much more adaptive and have no problem with a Multi-function device like the PS3.
I didn't buy the PS3 just to Play Blu-ray, I didn't buy it just to Play PS3 games, I didn't buy it to surf the Web, though I did when my monitor went out on my computer a few weeks ago.
There certainly are customers who want to buy entertainment equipment that does just one thing and does it very well. However, there are just as many people that buy a combo receiver, CD, Tape Player, 5.1 system.
So discounting Multi-function media systems is something that you can do, but more and more as we move into the future, these systems will carry more and more weight as a valid Stand-alone replacement( and indeed an improvement, since they do the Stand-alones job and more.)
The X-Fi3 keeps with the company's commitment to audio fidelity, thanks to the apt-X codec, which supposedly offers audio quality similar to a wired connection when streaming. On that front, the device also handles FLAC files.
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I do think Stand-alones are an important part of the market, but things are changing.
Younger consumers are much more adaptive and have no problem with a Multi-function device like the PS3.
I didn't buy the PS3 just to Play Blu-ray, I didn't buy it just to Play PS3 games, I didn't buy it to surf the Web, though I did when my monitor went out on my computer a few weeks ago.
There certainly are customers who want to buy entertainment equipment that does just one thing and does it very well. However, there are just as many people that buy a combo receiver, CD, Tape Player, 5.1 system.
So discounting Multi-function media systems is something that you can do, but more and more as we move into the future, these systems will carry more and more weight as a valid Stand-alone replacement( and indeed an improvement, since they do the Stand-alones job and more.)