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Microsoft to bring Sync to other carmakers as Microsoft Auto in November


Our experiences with Microsoft's Sync in Ford cars has been mostly a comedy of voice-recognition errors (we'll never forget our rental at CES blasting NWA in response to "Play artist: David Bowie"), but it looks like other automakers will be able to join in the confusing fun in November, when Microsoft's exclusive contract with Ford runs out. Hyundai and Kia are the first to sign up for what's now being branded Microsoft Auto, and while it's not exactly clear what their versions of the system will look like, you can expect the same basic features as Sync, as well as some new capabilities like navigation and emergency-response services. Microsoft also says that Auto will be available for "general release to the automotive community," which could lead to the inclusion of the OS on aftermarket gear as well. Let's just hope they tune the system to figure out the difference between Ziggy Stardust and Eazy-E, eh?
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