Most apps are free. Say 10% are paid, and a $1. They get 30% of revenue, that's about 30 million. Subtract advertising, hosting, bandwidth, web design, and other overhead, probably 20 million or so in net revenue. The app store is not really a revenue source. It's like the iTunes music store: a very convincing means to sell hardware.
theres no doubt that the great majority of these are free apps (which makes the term "selling" kind of dubious). the app store makes it very easy to find and download a bunch of free apps, try them out, and delete them, whereas with WinMo you have to go search the internet. the "marketplace" for WinMo should help that a lot.
It probably will be serious moolah, especially when the Premium App Store comes on-line.
quoted as of February 2009: Analysts expect Apple's App Store to generate more than $800m (£556m) in its first year. Since the service was launched last July more than 500m applications, from games to interactive travel guides, have been downloaded. Tony Cripps, principal analyst at mobile phone consultancy Ovum, said: "Every man and his dog wants an apps store. Apple's has been such a phenomenal success that all the other players are desperately trying to play catch-up as traditional revenues fall."
_____________
So you see, every other handset manufacturer wouldn't be opening up their own app stores just to break even. I'm sure there's money to be made above just driving hardware sales. And the rest of those copycats have to start from scratch, while Apple doesn't have to do a damn thing except sit back and collect the green.
The X-Fi3 keeps with the company's commitment to audio fidelity, thanks to the apt-X codec, which supposedly offers audio quality similar to a wired connection when streaming. On that front, the device also handles FLAC files.
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What's the average price for an app? That's some serious moolah.
Most apps are free. Say 10% are paid, and a $1. They get 30% of revenue, that's about 30 million. Subtract advertising, hosting, bandwidth, web design, and other overhead, probably 20 million or so in net revenue. The app store is not really a revenue source. It's like the iTunes music store: a very convincing means to sell hardware.
theres no doubt that the great majority of these are free apps (which makes the term "selling" kind of dubious). the app store makes it very easy to find and download a bunch of free apps, try them out, and delete them, whereas with WinMo you have to go search the internet. the "marketplace" for WinMo should help that a lot.
Time to download a free app every hour until they break 1 billion... in the hopes of winning some kind of prize :)
It probably will be serious moolah, especially when the Premium App Store comes on-line.
quoted as of February 2009:
Analysts expect Apple's App Store to generate more than $800m (£556m) in its first year. Since the service was launched last July more than 500m applications, from games to interactive travel guides, have been downloaded.
Tony Cripps, principal analyst at mobile phone consultancy Ovum, said: "Every man and his dog wants an apps store. Apple's has been such a phenomenal success that all the other players are desperately trying to play catch-up as traditional revenues fall."
_____________
So you see, every other handset manufacturer wouldn't be opening up their own app stores just to break even. I'm sure there's money to be made above just driving hardware sales. And the rest of those copycats have to start from scratch, while Apple doesn't have to do a damn thing except sit back and collect the green.