Um, misfire? That's exactly what has happened with Pure's lineup of internet radios, which were supposed to ship to the US of A way back in July. Turns out, the crew hit a few snags along the way, but it looks as if the Evoke Flow, Oasis Flow and Siesta Flow will still be making it in time for the holidays. The company just announced that the aforesaid trio really, truly is on sale now in America, with all three shipping to eager radio zealots right now. Better still (and possibly to make up for lost time), the outfit is offering a 15 percent discount and free shipping for all orders placed before next Monday. Candidly speaking, we'd expect to see a cadre of successors in just a few weeks as CES kicks off, but if you've got an empty box that needs filled and wrapped...
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PURE's Highly Anticipated Internet-Connected Radios Now Available

PURE Celebrates Market Entry With Promotional Product Pricing


SAN FRANCISCO, CA--(Marketwire - December 13, 2010) - In perfect time for the holidays, PURE, the global leader in digital and internet-connected radios, today announced that three of its highly anticipated products are now available for purchase through PURE.com, with the added incentive of a 15% discount and free shipping on all orders placed before December 20, 20101.

Previewed during the company launch at CES 2010, PURE's EVOKE Flow, Oasis Flow and Siesta Flow connected radios transform how consumers access, store, share and interact with audio entertainment such as internet radio, podcasts, FM broadcast and music streamed from a personal computer.

"We are thrilled to offer consumers an easy way to obtain audio content from a variety of sources, with an emphasis on quality of sound and design," said Charles Bellfield, general manager for PURE North America. "Our intuitive home audio devices offer five search fields to help consumers find exactly the content they want from all over the world, according to their preferences. These products are just the beginning of a wide range of solutions we will bring to North America in the months to come that will personalize home entertainment."

EVOKE Flow
Winner of more than 30 awards, PURE's EVOKE Flow was the first truly connected portable radio. Made of the same polished and lacquered wood as a grand piano with a three-inch speaker, the EVOKE Flow delivers stunning sound quality. The optional ChargePAK battery makes this device eminently portable, while inputs for an iPod® and additional speaker customize the user experience. EVOKE Flow is at home in any room in the house -- from the bedroom with its SnoozeHandle™ alarm bar and auto-dimming display, to the family room with its touch-sensitive controls and eye-catching retro design.

Oasis Flow
A stylish weatherproof, splash resistant case, rubber seals and a cast aluminum framework combine to make Oasis Flow the most rugged, internet-connected radio on the market. The perfect radio for anyone who wants to stay connected while working or playing outdoors or in moist environments like the bathroom, Oasis Flow features a built-in rechargeable ChargePAK battery and iPod input for up to 10 hours of continuous portable listening between charges.

Siesta Flow
The connected-consumer's alarm clock, Siesta Flow brings the power of internet radio to the bedside. Small and sleek enough to fit any bedroom space, Siesta Flow also provides access to 365 unique alarm tones -- one for every day of the year. In addition to a large auto-dimming display and touch sensitive controls, there are also four quick-set alarms, a selection of ambient sounds to go to sleep to, plus a unique PowerPort™ for USB accessories such as standard USB chargers for mobile phones, reading lights and bedside fans.

Pricing and availability
The EVOKE Flow, Oasis Flow and Siesta Flow are all currently available for purchase via www.PURE.com/us/store for respective MSRPs of $229, $249 and $109. Additionally as a special offer, PURE will be giving a 15% discount to North American customers that place an order before December 20.

The PURE Lounge
All PURE products have access to PURE's proprietary radio and media portal, the PURE Lounge (www.thelounge.com), enabling users to organize their favorite stations into shared folders and automatically synchronize content choices on both the radio and the online portal. The PURE Lounge also contains content unique to PURE such as PURE Sounds™, a library of tones that set the perfect mood for the listener. A living platform, the PURE Lounge will continue to deliver many more new and exciting features to the North American consumer.

EcoPlus - PURE's commitment to conservation
PURE's radios are developed under the company's EcoPlus promise indicating that environmental impact has been considered in the design, manufacturing and transport of its products. This includes reduced power consumption in both powered and standby modes, conformation to the RoHS standard and environmentally friendly packaging encompassing a minimum of 70% recycled cardboards, a 100% recycled internal pulp tray, and user documentation printed on 100% recycled paper using Soya-based inks.

About PURE US
PURE is the global leader in digital and internet-connected radios. With a radio for every lifestyle, PURE products and services connect consumers to their digital audio content of their choice through innovative design, unmatched performance and ease of use. Every Internet-connected PURE radio includes access to the PURE Lounge, a customized radio and media portal that enables users to personalize their radio content. PURE has the largest dedicated radio development team in the world and the latest innovations from parent company Imagination Technologies PLC. For more information please visit www.PURE.com or email pureUSA@pure.com.

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Pure's Evoke Flow, Oasis Flow and Siesta Flow internet radios finally on sale in America