If you work in office, odds are your inbox is full of Oscar polls, baby pictures, fantasy football tips, and various other obstacles standing in the way of finishing up those TPS reports. Thanks to Xerox's Business of Your Brain, you can finally deal with the issue from the passive aggressive comfort of you own mailbox. The free Microsoft Outlook plugin lets you know who's sprinkling in the most exclamation marks and buzzwords per email, who sends the longest messages, and which senders are wasting your time with emails that just say "thank you." It's a nice start, but we think we'll hold out for the premium version that will detonate every Troll doll within a 50-foot radius. Now get back to work -- as soon as you're done checking out video and PR after the break.



Show full PR text
Want to Press the Reset Button on Your Inbox? Xerox's New Email App Uncovers What's Keeping You from Real Business

NORWALK, Conn.--(BUSINESS WIRE)--Hundreds of hours spent in meetings. Happy hour mentioned in the subject line of 50 Friday emails. Messages long enough to rival "War & Peace." Sound like your inbox? Xerox Corporation (NYSE: XRX) launched a free desktop application that lifts the curtain on your inbox and your brain. The Business of Your Brain™ desktop app analyzes emails and calendar notices to identify those distractions that steer focus away from their real business.

"Every day we work with our customers to help them get the best out of their business. From services that manage back-office activities to technology that keeps the front office running smoothly, we enable customers to focus on what matters most: real business."

Available for download at http://www.BusinessofYourBrain.com, the Microsoft Windows desktop app securely synthesizes data from a user's Microsoft Outlook account. Through interactive visuals, it outlines by day, week and month the activities, people, events and vocabulary that fill a user's inbox.

"For today's office worker, the inbox often defines our day as email and meeting notices dictate our every move," said Christa Carone, chief marketing officer, Xerox. "Business of Your Brain offers a satirical yet humbling view of what stands between the inescapable inbox and the ability to focus on real work."

By downloading the app, users can reveal the following insights and more:

Meeting Buddy: show up to the office today dressed just like a colleague? Could be because he is the person with whom you have the most meetings.
Quickest to Panic: find out who sends the most emails flagged with the high alert exclamation point.
Focus Drainer: what are the latest buzzwords in your email subject lines? Your Focus Drainer results will clue you in.
Motor Mouth vs. Many Thanks: we all have a few contacts notorious for their lengthy emails; find out who takes the prize in your inbox. On the flip side, you'll also see who most frequently adds to your email count with reply all "thanks" notes.
Most Ignored: delete emails without reading? Business of Your Brain will tell you who you're most likely to ignore.

"Sure, the Business of Your Brain app can fog your focus, but it also gives some not-so-subtle nods to taking back control of your workday. It is a lighthearted look at focus – or lack thereof – in business, a concept that's serious to Xerox," said Carone. "Every day we work with our customers to help them get the best out of their business. From services that manage back-office activities to technology that keeps the front office running smoothly, we enable customers to focus on what matters most: real business."