As usual, LG can't wait for the show to start to display its latest phones and is previewing the Optimus L Series II line ahead of MWC 2013. Just like its predecessors, the L Series II will come in a variety of sizes, with a 3.2-inch L3II, 4.0-inch L5II and 4.3-inch L7II on the way. According to LG, the second coming of the L Style adds Seamless Layout, Laser Cut Contour, Radiant Rear Design and Smart LED Lighting (the button at the bottom has a lighted edge) design elements to the beauty of the original phones. Other than screen size, the different versions will also feature different batteries, ranging from 2,460mAh in the largest to 1,540mAh in the smallest.
The L7II will be first to launch and has the most details, with specs listing a 1GHz dual-core Qualcomm MSM8225 CPU, up to 4GB internal storage, 768MB RAM and a microSD slot, plus WVGA IPS screen and 8MP rear / VGA front camera setup. The dual-SIM version seen in earlier leaks will debut in Russia this week with Android 4.1 Jelly Bean on board, availability for the other new phones will be announced later. The full rundown of new features and a pair of pictures are after the break, while you check those we'll keep an eye out for any more surprises from LG before the show floor opens in Barcelona.
LG INTRODUCES NEXT GENERATION OPTIMUS L SERIES AT MOBILE WORLD CONGRESS
Popular L Series Upgraded to L SeriesII with Bold Design and Useful Features
SEOUL, Feb. 12, 2013 – LG is staying true to its rich design heritage at this year's Mo-bile World Congress (MWC) with the introduction of the Optimus L SeriesII. The widely successful L Series has evolved to include contemporary design aesthetics and innovations that improve on the original. With more than 10 million Optimus L Series phones sold in the first 10 months, L SeriesII looks to continue this momentum with its sophisticated style and differentiated features.
Optimus L SeriesII embodies the beauty of the first L Series but with a more refined touch. The design philosophy of L SeriesII has been enhanced to include four new design elements: Seamless Layout, Laser Cut Contour, Radiant Rear Design and Smart LED Lighting on the home button.
L SeriesII also offers an expanded set of user-convenient features including those unique to LG smartphones such as QuickMemo, Quick Button and Safety Care. QuickMemo allows users to capture and share handwritten ideas with others using just a fingertip. Quick Button enables customers to personalize a hotkey to launch any app such as the camera, browser, music player or even QuickMemo. Safety Care offers three options – Emergency Call Forwarding, Phone Non-Usage Notice and My Location Notice – which can be programmed to contact a loved one in case of an emergency.
User experience is enhanced with the high-resolution IPS display and extended capacity battery in the Optimus L SeriesII. What's more, Dual SIM versions of the Optimus L SeriesII smartphone will enable customers to use one device for both business and per-sonal calls.
"LG has a history of pushing the envelope when it comes to style and Optimus L SeriesII builds on this heritage of design innovation," said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. "By evolving the sophisticated style and premium features of the original Optimus L Series, its sequel is expected to continue the popularity of the L Series around the world."
The Dual SIM version of the Optimus L7II will be the first of the new series to launch, making its debut in Russia this week. The Optimus L7II will include LG's unique UX features such as QSlide and QuickTranslator. Availability of the Optimus L3II with 3.2-inch QVGA IPS display and 1,540mAh battery and the Optimus L5II with a larger 4.0-inch WVGA display and 1,700mAh battery will be announced at a later date.
Optimus L7II Key Specifications:
• Chipset: 1GHz Dual-Core (Qualcomm MSM8225)
• Memory: Up to 4GB eMMC / 768MB RAM / Micro SD
• Display: 4.3-inch WVGA IPS
• Camera: Rear 8.0MP with LED Flash / Front VGA
• OS: Android 4.1 Jelly Bean
• Battery: 2,460mAh
• Size: 121.5 x 66.6 x 9.7 mm / 122.2 x 66.6 x 9.7 mm (Dual-SIM)
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