Virgin to compete with iTunes in the US and Europe

By Alberto Escarlate

Another player to join the music download competition. Virgin just announced the launch of Virgin Digital in August.
Virgin Digital will be the front end for MusicNet — an online distribution company formed by Sony, BMG and Warner
Music Group.

The Virgin Group laid out ambitious plans to open this summer an online store
featuring 700,000 songs. It will launch the Virgin Music Club, where monthly subscribers can listen to songs in a
continuous stream, download them to their computer or take them along on their Virgin-branded music players. And it
will allow Virgin's cellular phone customers to use their portable phones as MP3 players, downloading and listening
to the latest tunes.

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