AMD's answer to the Centrino, the Turion launched

Anyone reasonably well versed in AMD's current mobile chip lineup knows what an awful mess it is. They've got the Athlon XP-M, Mobile Sempron, and Mobile Athlon 64—three totally distinct processor classes that are totally mind boggling for the average consumer. And now, despite their decision to phase out some of these products before introducing new ones, they've officially launched their new
Turion 64 processor lineup, which they intend to give Intel's Pentium-M (aka Centrino) a run for its money. Their chips, which are clocked between 1.6 and 2.0GHz (compared to Intel's 1.5 to 2.13 GHz chip lineup) will undercut Intel's wholesale prices by between 10 and 45%, a very substantial margin. But will they be successful? Well,
we hope so, but seriously AMD, you've got to pull it together!