The ShuffleShirt takes a good idea and ruins it
Someone just IM'd me a link to this.
"ShuffleShirt.com is proud to announce the availability of the only t-shirt line made to carry the Apple® iPod shuffle. This simple pocket design provides easy access, storage and protection of the shuffle."
I thought it was a clever idea until I looked down at my chest and realized that the
Gap shirt I am already wearing has not one, but two pockets on it!
And guess what... my iPod shuffle is still in one of those pockets from when I was listening to it on the subway this morning. How convenient!
You know I'm a sucker for stuff like this, so it might surprise you to know that I am not impressed with the ShuffleShirt at all. Why? Because it's UGLY! If you're going to go through the trouble of marketing a shirt with a pocket on the sleeve, allegedly designed with the iPod shuffle owner in mind, why not take some time to make them look good? Anyone can buy a $5 t-shirt, slap a slogan onto it and sew a pocket onto the sleeve. If you want me to pay $20 for yours, you better make it attractive. While you're at it, make your website a bit easier on the eyes too. That green background isn't doing anyone any favors.
Please, someone, anyone... take this idea and do it right. Burton did it right with the AMP Pack and Jacket(s), but not everyone can spend that kind of cash on a backpack or a jacket. Follow their lead and make an affordable article of clothing that seamlessly, intelligently and attractively holds the iPod shuffle (or even the iPod mini). I know the
SCOTTeVest line of clothing comes close, but as the owner of one of those vests, I can tell you they aren't really everyday-wear. I'll be the first one with my credit card out when someone does the ShuffleShirt idea right.