Videos in iTMS

Scott mentioned this yesterday,
while discussing the release of iTunes 4.8, but I thought I'd highlight it a bit, because I actually took the time to play with it and I think it is really cool. I just bought the new Gorillaz' Feel Good INC single on the iTMS for $0.99, and along with the single music file came 4 animated videos.

It looks like iTunes may just become my new video collection database and organizer (you can also drag pdf files in there if you want),
because I really like the new interface.  You can see in the pic above a screen grab from the video Game of Death playing in small where the album artwork is normally displayed.  If you simply play the song, it comes up full screen (and honestly, looks a little fuzzy).  If you exit out of full screen (by hitting the Escape key) the video starts playing in small like the picture above.  If you click on that playing video, it opens up at normal size.  See after the jump for an example of this window.
 
Very cool. Click again to go full screen again.  I like it!