ETCHamac

Hands down the coolest thing on the Expo floor is ETCHamac's booth in the Apple Specialist mega-booth. The Powerbook to the right has undergone the ETCHamac process, which is a laser etching process that etches a design onto your Powerbook, or onto the back of your iPod.

Their website isn't fully up and running yet, but it should be by the end of the week. You will be able to order these online, as well as upload your own designs  or choose from some stock designs. However, the pricing list is available right now.

So how can you get a design on  your iPod or Powerbook? You have a few options:

• Buy a new iPod or Powerbook from Macmedia, and they will etch it before they send it off to you
• If you have a 15-inch Powerbook you can buy a new Powerbook lid ($35) from them and they will etch the design on it and send it to you (the process works best on new panels).
• If you have a 17 or 12-inch Powerbook you will need to send the whole machine into them and they will remove the top, etch it, and put it back on.

Check out a picture of an etched iPod after the jump.