Daring Fireball on Apple's Foray into Podcasting
John Gruber of Daring Fireball fame asks "Is that a Podcast in your Pocket?" Trying ... to ... resist ... joke ...
In any case, the entry is an interesting read, as Gruber highlights some of the more interesting and possibly overlooked aspects of Apple's recent interests in forever gluing the term "podcast" to the iPod with podcasting support in iTunes 4.9. First, he takes this move as a sign of Apple's amazing ability to quickly move something to market, pointing to the delay between the advent of RSS and Safari RSS compared to the much quicker adoption of podcasting as a feature in iTunes. He also points to the way Apple beat Odeo to market with full podcasting support. However, immediately after praising Apple for their "nimbleness," he proceeds to pick at all the little details that indicate that podcasting support was rushed to market.
Make sure you read the whole thing. It's a pretty thorough look at Apple's anchor in podcasting as another genius marketing move. Okay, I can't resist any longer: "No. Steve Jobs is just happy to see you!" *sigh* I knew it would tank...