EA targets Asian market

EA has announced plans to open a development studio home base in Singapore, where existing titles will be customized for the Asian market. Games will be translated into at least five different languages for distribution throughout the continent. The Singapore studio may also work on online games, which are big sellers in Asia. Developers from Japan, Korea, Taiwan, Singapore and the Netherlands will make up the 20 or so employees of EA's new studio, which will be headed by Irene Chua, EA's vice president of operations in Asia.

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[Thanks, Brandon]