Apple's Motion no longer available as a stand-alone purchase

According to the product page on Apple.com, "Motion 2 is now available exclusively as part of Final Cut Studio, Apple's suite of integrated applications for digital production." A few astute folks did discover that you can still purchase it as a stand-alone on Amazon
(for $269 USD), but you'll have to order it soon, as there are only 3 copies left! Other resellers might also still have copies to unload, but it looks like you'll need to shell out $1299 (unless you're lucky enough to get the steep academic discount) for the full Final Cut Studio suite if you want to use some animated Motion graphics goodness from now on.

Is this the beginning of the end for Motion or does Apple have something else up their sleeve?

Thanks, Szymon!