Japanese celeb promotes Kameo, succeeds

In an effort to boost the awareness of Rare's quirky 360 platformer, which is just over the horizon for Japanese gamers next month, Microsoft hired out TV actress Kaori Manabe during an encouraging press conference last Thursday. Taking advantage of a huge 5.1 surround sound and big-screen setup at a local movie theater, guests had the opportunity to witness the celebrity pick up the controller in a fit of competition to see how many monsters she could take out in 90 seconds.

She killed 22. In any case, she seemed to enjoy herself: "It's fun and I can't stop playing," she said with obligation sincerity.