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'Wii' not unique enough, search engines yield strange results

Google


Anyone that has conducted a simple online search for "Wii" since the name of Nintendo's next-gen console was officially unveiled less than one month ago has undoubtedly turned up some interesting results. PunchJump.com has put together a status report of the search term, which still yields the Wildlife Institute of India as the top result on Google. Turning to the websites of many major retailers, "Wii" searches often produce shopping lists of World War II memorabilia.

But Nintendo's Wii is quickly gaining ground, already nabbing most of Yahoo's top results. Now, it's only a matter of time before Nintendo's console dominates search engines across the 'net. Still, the current results suggest that "Wii" isn't as unique a name as it's been chalked up to be.