Microsoft in-game ad pimp Kevin Browne gave the keynote address at the GDC "Focus On" series Game Advertising Summit. This article sums up the ad happy proceedings, essential reading for those concerned about the phenomenon. Favorite quote:
"Think about this consumer as somebody not to vomit all over with messages," Browne said, "but rather to engage in a discussion."
Right. A discussion about Burger King.
Ahead of the Snapdragon X Elite's arrival later this year, today Qualcomm announced a second laptop processor based on its Oryon CPU architecture.
It used to be that you could pay for a retail version of Windows 11 and expect it to be ad-free, but those days are apparently finito.
The US Federal Trade Commission (FTC) has banned noncompete clauses in a move to "drive innovation" and protect workers' rights and wages.
A great gift for the recent graduate in your life doesn't have the break the bank. Here are some tech gift ideas that will make their lives better, each coming in at $50 or less.
The Mercedes-Benz G-Class has been in regular production since 1979. It's changed a lot since then, but it's never seen a change quite like this. Meet the Mercedes-Benz G 580 with EQ Technology.
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The European Union's parliament has adopted a new right-to-repair directive that forces manufacturers to repair goods.
Here's a list of the best microSD cards you can buy, as chosen by Engadget editors.
A bill that could ban TikTok is now all but certain to become law. The Senate approved a measure that requires ByteDance to sell TikTok or face a ban.
Leading artificial intelligence companies including OpenAI, Microsoft, Google, Meta and others have jointly pledged to prevent their AI tools from being used to exploit children and generate child sexual abuse material (CSAM).
Tesla has shown off a preview of an upcoming ride-hailing feature in its app ahead of an August robotaxi unveiling.
Roland has a new on-the-go podcasting setup with an eye-catching price. The company’s Go:Podcast studio includes a USB condenser mic and a companion app that can set up streaming to platforms like YouTube, Twitch and Facebook.
The Ray-Ban Meta smart glasses have adopted multimodal AI features. This allows the glasses to describe the world around you and translate languages.
Samsung's Galaxy S24 Ultra smartphone is cheaper than ever after a $200 discount.
After asserting itself as an overshadowing presence in retail, Amazon is still experimenting with ways to leave a similar mark with grocery shopping. The company’s latest tweak to the service lowers the minimum price for free grocery deliveries to $35.
The Nintendo-inspired 8BitDo Retro Mechanical Keyboard is on sale for a new low of $70 at Amazon subsidiary Woot.
Fortnite's Rock Band-style Festival mode now supports Rock Band 4 guitars. Meanwhile, Billie Eilish has joined the game as its latest music icon.
X just announced a smart TV app for streaming video content. X TV may or may not launch at some point in the near or far future.