Business Week on Jonathan Ive

You may not know the name, but you certainly know his work: the iPod, the iMac, and the MacBook, just to name a few. Jonathan Ive, as Senior Vice President of Industrial Design, has had a big hand in the company's success. He isn't often in the media's eye since Apple likes to keep most of their employees out of the limelight (with some notable exceptions) but this guy is a design superstar.

Business Week wanted to get into his mind and see what made him tick, but they couldn't get an interview with him but they did manage to cover how the Apple design teams works and Ive's relationship with Jobs. Overall, a very good read and a great peek into a very private section of Apple.

Recommended