Xbox 360 cleans up at Golden Joystick Awards

The Xbox 360 was well represented at 24th Annual Golden Joystick Awards held in London on Friday, taking home trophies in several categories:
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T3 Innovation Award
Xbox Live Marketplace (Microsoft)

Xbox Game of the Year
The Elder Scrolls IV: Oblivion (2K Games)

1Xtra Soundtrack of the Year
Need for Speed Most Wanted (Electronic Arts)

Editors' Choice Award
Tom Clancy's Ghost Recon: Advanced Warfighter (Ubisoft)

PLAY.com Ultimate Game of the Year
The Elder Scrolls IV: Oblivion (2K Games)

The Golden Joystick Awards are voted on by the gaming public, with the exception of the Editor's Choice, which, as you may have guessed, is decided by a panel of editors. Normally, we cynical bloggers don't put much stock in self-congratulatory awards shows, but this one feels less commercial than the wack fests sponsored by G4 and MTV.