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Nintendo still trying to quench the Wii thirst

David Hinkle, @davehinkle
March 15, 2007
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In a recent interview with Nintendo Europe's senior marketing director Laurent Fischer, GameIndustry.biz confirmed that Nintendo is still struggling to try and meet demand for their console at retail. Fischer states "We are still struggling to deliver the right numbers of hardware to cope with demand," And while we're glad Nintendo is trying, we can't say the lack of consoles at retail is excusable.

Really, it's been about 6 months since the Wii has released and, even with the demand so high, isn't it inexcusable that the company is still unable to provide enough consoles to retailers? The only comparable launch, the Xbox 360, did a much better job of meeting demand for the system in a timely manner, so is it a crazy notion to think Nintendo could do the same, or better?

Right now, we don't need promises, we need results, right?





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