EA to partner in new digital avatar concept
The last time that you were playing your favorite MMO, did you stop for a moment and think "Sure, killing dragons and raising my baking skill is great, but what I'd rather be playing is Deal or No Deal"? Well, EA is hoping that their new TV/video game hybrid technology will make you do just that, implausible as it may sound.
In one of those mysterious, forward-looking announcements that seems just tailor-made to help investors sleep at night, the company has announced that they'll be working with European TV company Endemol to create Virtual Me, which combines, according to the press release, "cutting edge avatar creation technology from EA with popular TV formats." There's no word on if it will be relegated to Europe or on more basic issues like, you know, how it will work, so it will probably be a while before you get match wits with Howie Mandel for non-existent money. If you just can't wait though, we guess it's pretty lucky that there's Pat Sajak's Lucky Letters to help you fill the empty hours.
