It's About Time!

By Steve Sande

At Macworld Expo in January, I talked to a guy at a booth who was demoing a hands-on iPhone training product. The developer, Saied Ghaffari, believes there are three types of people:

  • Clickers — like most TUAW readers; people who take any application, click buttons and menus, and learn the app themselves
  • Non-clickers — people who think they'll break something if they click or tap a button
  • Middle — people who need some assistance in getting started in learning an application

Saied's company, It's About Time Products, develops products for the middle and non-clicker markets. They've introduced a Flash-based iPhone training application called It's About Time to learn iPhone that is available online ($24.95) now and at Apple Stores ($29.95) on June 23rd.

Rather than a typical "watch what I'm doing" screencast, It's About Time to learn iPhone uses a click-to-learn approach. You watch Saied demonstrate how to use an iPhone function, and then use the virtual iPhone to practice what you've seen.

The app has online notes so you don't have to write your own, and a full list of tips and tricks. Automatic updates are also part of the program, which works on Macs and PCs.

Note to self: buy this for Dad.

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