Samsung B2700 sports water resistance, new naming scheme

So IDNES appears to have revealed a reasonably serviceable new rugged candybar from Samsung for the European market featuring an integrated compass and barometer / altimeter, FM radio, Bluetooth, a 220 x 176 display, and IP54 certification, which promises resistance to dust and the occasional splash of H2O. That's all well and good, but the real story here might be the phone's full model number -- GT-B2700 -- which appears to signal a move away from Samsung's longstanding SGH / SCH / SPH naming convention that has its roots in the early days of Samsung's mobile business. Is it just us, or is anyone else getting just a little emotional about the thought of the stalwart "SGH" prefix going away? The memories, Samsung, the memories! Anyway, back to the B2700, IDNES expects to find it on local shelves later in the summer for about 5,000 Czech crowns (roughly $336).

[Via Unwired View]